About us

Our Story

Pour Gaia was created with the desire to be an antidote to the current fashion industry, offering timeless designs produced using sustainable methods. At the heart of our business is a commitment to leave as small an impact as possible on the world around us.

The fashion industry has one of the biggest footprints on the planet- with more carbon emissions per year than international flights and shipping combined. Here at Pour Gaia, we aim to be a voice of difference; every phase of our business, from product through to packaging, is carefully considered to ensure minimal impact on the environment.

We only use recycled materials in our collections. Our first collection is made with ECONYL®, a 100% regenerated nylon fibre from waste such as fishing nets.

Our collection is designed and made in London. We are proud to produce locally, reducing our carbon footprint, and only partnering with ethical factories.

We practice “less is more” and have adopted a slow fashion model. We focus on quality and fit when designing our pieces and promise to always create curated capsule collections of minimalistic, timeless designs that have been tested to support you wherever the day takes you.

On a journey to become carbon positive, we currently plant a tree with every item purchased, with our partner Ecologi. This helps us to offset carbon from the production and shipping of our pieces to you.

Here at Pour Gaia we are proud to be doing our part to reduce waste and clean-up the fashion industry, and to offer you style without compromise.